Starbucks launches in-store digital network

This would be great to leverage in all of the Target stores that have Starbucks, since we know the guest is using her mobile web in-store. Strategic partnership, anyone?

http://www.chainstoreage.com/story.aspx?id=155283&menuid=441

Seattle ( October 20, 2010 ) Starbucks on Wednesday launched an in-store digital network for customers with mobile devices, in a partnership with Yahoo. 

The network will provide customers with six channels: News, Entertainment, Wellness, Business & Careers, My Neighborhood and Starbucks. It is powered by free WiFi and developed for screens big and small. Customers with WiFi enabled laptops, tablets or smartphones can visit the network while in line or while enjoying their favorite beverage in the cafe.