Wednesday, August 12, 2015

Better human understanding, not big data, is the future of business

“The idea that business is strictly a numbers affair has always struck me as preposterous. For one thing, I’ve never been particularly good at numbers, but I think I’ve done a reasonable job with feelings. And I’m convinced that it is feelings – and feelings alone – that account for the success of the Virgin […]

from Designing Change http://ift.tt/1PjnI2K
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Posted by Katie at 2:34 PM
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