Not all sources are created equal. NBC News drives higher revenue from display advertising than NBC’s Golf Channel, whereas USA Today’s mobile web visitors drive more revenue than those from their mobile app. The list goes on.
As pay-to-play publishing becomes a more dominant force in the online ecosystem, it becomes more crucial to understand the granular details of visitor value. PubPlus analyzed thousands of Taboola sub-sources and calculated the top sources for visit value on Desktop and Mobile.
In the Taboola Source Index, you will discover:
- The top 30 mobile and desktop Taboola sources for the arts and entertainment vertical
- How to spot the difference in performance between the sub-properties of individual brands
- How you can increase your ROI by spotting the best performing sub-sources and acting upon those insights
Note: By entering your information you agree to be contacted by Digiday and its partners.
Not all sources are created equal. NBC News drives higher revenue from display advertising than NBC’s Golf Channel, whereas USA Today’s mobile web visitors drive more revenue than those from their mobile app. The list goes on.
As pay-to-play publishing becomes a more dominant force in the online ecosystem, it becomes more crucial to understand the granular details of visitor value. PubPlus analyzed thousands of Taboola sub-sources and calculated the top sources for visit value on Desktop and Mobile.
In the Taboola Source Index, you will discover:
- The top 30 mobile and desktop Taboola sources for the arts and entertainment vertical
- How to spot the difference in performance between the sub-properties of individual brands
- How you can increase your ROI by spotting the best performing sub-sources and acting upon those insights
Note: By entering your information you agree to be contacted by Digiday and its partners.
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