Monday, January 4, 2016

The Ultimate Science-Backed Method for Creating Content That Readers Love

Want to make readers love your content? There’s a formula for it – an exact mathematical equation that defines lovable content. To be more precise, the formula is for readable content. But that’s almost the same as content that’s loved
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2016 Content Marketing Toolkit: 23 Checklists, Templates, and Guides

Achieving greater success with content marketing takes dedication, determination, and an enterprise-wide view of every piece of content. This DIY toolkit of checklists, templates, and resources can help make that more manageable.
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Dealing with Difficult Workshop Attendees

Tuesday, December 22, 2015

Transnational HCI: Understanding Immigrant Web Usage

By Filipp Sapienza Published: December 21, 2015 “Mobiles phones and the Internet help immigrants to maintain ties to their homeland. As a result, immigrants develop a high degree of cultural and technological awareness.” Immigrant Web users comprise a huge demographic for User Experience. According to the United Nations, there are more than 230 million immigrants worldwide—more people than the entire population of Brazil—and according to the United Nations International Migration Report 2013, the numbers are projected to increase in the 21st century. Mobiles phones and the Internet help immigrants to maintain ties to their homeland. As a result, immigrants develop a high degree of cultural and technological awareness. Many identify with multiple cultures at once: the new culture, their homeland, and a third, hybrid identity that is shaped by the technological connectivity between cultures. As immigrants navigate multiple societies, they find that they practice the customs and language of their culture of origin primarily, if not exclusively, in specific situations and among certain people.

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Efficient UX Design Within an Organization

By Peter HornsbyPublished: December 21, 2015 “As UX designers, we spend a lot of time helping other people to be more effective. This is the heart and soul of good design.” As UX designers, we spend a lot of time helping other people to be more effective. This is the heart and soul of good design. Is the new approach making users more effective in what they do? If not, it’s failing. While there are countless articles about how to understand users and design and test applications, I want to take a look at how to make the design process itself more effective, particularly within the sometimes neglected context of designers working within—rather than contracting with—an organization. While your circumstances may be different from those I’ve experienced and this column is likely to be more helpful to designers earlier in their careers, I hope it provides some value to more experienced designers as well.

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