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By Joe SkorupaShoppers drove retailers into the mobile channel before many were ready, with the result that some are swimming in the deep end of the mobile commerce pool even though best practices, execution strategies and ROI have yet to be established. Download this Custom Research report to see where the high-speed m-commerce train has taken retailers todate, and find out about key business drivers and top mobile functions being deployed as well as the major obstacles still to be overcome.
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